Oversight committee attacks Meta’s ‘incoherent’ policy on misleadingly manipulated videos as too focused on AI

Meta’s oversight board has found that a Facebook video wrongfully suggesting that the US president, Joe Biden, is a paedophile does not violate the company’s current rules while deeming those rules “incoherent” and too narrowly focused on AI-generated content.

The board, which is funded by Meta – Facebook’s parent company – but run independently, took on the Biden video case in October in response to a user complaint about an altered seven-second video of the president. Mark Zuckerberg at a Senate judiciary committee hearing at the US Capitol in Washington DC

It ruled that Meta was right to leave the video up under its current policy, which bars misleadingly altered videos only if they were produced by artificial intelligence or if they make people appear to say words they never actually said.

But the ruling is the first to critique Meta’s policy on “manipulated media” amid rising concerns about the potential use of new AI technologies to sway elections this year.

It said the policy “is lacking in persuasive justification, is incoherent and confusing to users, and fails to clearly specify the harms it is seeking to prevent”. It suggested Meta update it to cover both audio and video content and to apply labels identifying it as manipulated regardless of whether AI was used.

    • Dizzy Devil Ducky@lemm.eeEnglish
      13·
      9 months ago

      I personally believe it’s more damaging to not go after people for those types of claims in one way or another, assuming you can go after them. A lie that spreads far and wide enough to enough ears will eventually become truth once the majority of the public tout it as truth.

      • VindictiveJudge@lemmy.worldEnglish
        6·
        9 months ago

        The Streisand Effect is also a concern, though. How many people will be aware of the video if he does nothing vs how many people will be aware of the video if he retaliates. We also know that a significant chunk of the population will believe he’s a pedophile regardless of what he does or how a court rules if they know about the video.

        • lolcatnip@reddthat.comEnglish
          2·
          9 months ago

          The thing about the Streisand effect is that Barbara Streisand actually exists, so the only way for her to succeed was for her to stay out of the media entirely. There also wasn’t a whole industry dedicated to making people think about her.

          With defamation against Biden, it’s foolish to think we can stop lies from spreading just by ignoring them, but what can be done is to debunk them.

      • andrew_bidlaw@sh.itjust.works
        2·
        9 months ago

        Probably. But at the same time if you can shrug it of safely it may be better than being in news arguing that you are not a pedo.