I don’t imagine that the people over at Hyundai Motor America have a hard time with English. This was merely not knowing/caring until it became a problem.
Not saying Hyundai America doesn’t listen to Hyundai Global, but if they have to wait for Global to pull an ad then there are some serious management issues.
Bit late to the party, must be a combination of language barrier and declining effectiveness of ads on a dying platform.
I don’t imagine that the people over at Hyundai Motor America have a hard time with English. This was merely not knowing/caring until it became a problem.
I’m operating under the assumption that the US Headquarters have to listen to the SK Headquarters, but who knows what goes on behind closed doors.
Not saying Hyundai America doesn’t listen to Hyundai Global, but if they have to wait for Global to pull an ad then there are some serious management issues.