Marketing and sales strategies are excellent for this game. It unifies in game purchases focused on whales like with mobile games and selling early access to an alpha. There’s also an aspect of collectibles and exclusivity like with NFTs. It‘s also cult like in many aspects. An utopian perfectionist vision evangelized by a prophet.
This game should be one of the most prominent examples of sunk cost fallacy
Marketing and sales strategies are excellent for this game. It unifies in game purchases focused on whales like with mobile games and selling early access to an alpha. There’s also an aspect of collectibles and exclusivity like with NFTs. It‘s also cult like in many aspects. An utopian perfectionist vision evangelized by a prophet.