This reminds me I’m into season 5 of Burn Notice and Sam said at one point, “I’m on Bluetooth if you need me”. It was a weird reminder that once upon a time people were paid to advertise just… Bluetooth, because that’s a brand name. These days it’s just everywhere.
The product placements in that show are not exactly subtle. Excellent show though, I did not expect it to hold up so well.
Boomers learned what Bluetooth was because they started making AirPod-style single ear headsets for cell phones. Everyone called them “a Bluetooth”.
So if you said “I’m on Bluetooth” it means you’d have your big clunky EarPod on, ready to answer a call at a moments notice.
A former fucking spy wouldn’t be caught dead using early Bluetooth for sensitive conversations though (and probably not current BT either). Considering every other segment of that show is a “here’s a hack to show how fragile the house of cards of modern society is, and how spies just navigate through it with impunity”, it’s pretty funny they leaned into this one.
This reminds me I’m into season 5 of Burn Notice and Sam said at one point, “I’m on Bluetooth if you need me”. It was a weird reminder that once upon a time people were paid to advertise just… Bluetooth, because that’s a brand name. These days it’s just everywhere.
The product placements in that show are not exactly subtle. Excellent show though, I did not expect it to hold up so well.
So. You would have to be what 5 meters max to talk to him? What does that even mean?
Boomers learned what Bluetooth was because they started making AirPod-style single ear headsets for cell phones. Everyone called them “a Bluetooth”.
So if you said “I’m on Bluetooth” it means you’d have your big clunky EarPod on, ready to answer a call at a moments notice.
A former fucking spy wouldn’t be caught dead using early Bluetooth for sensitive conversations though (and probably not current BT either). Considering every other segment of that show is a “here’s a hack to show how fragile the house of cards of modern society is, and how spies just navigate through it with impunity”, it’s pretty funny they leaned into this one.
Didn’t they say “bing it” at one point CSI or something
Apparently that was Hawaii 5-0. My favourite CSI moment though was the huge ad for Microsoft Photosynth
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